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苹果在避税丑闻中毫发无伤
Philip Elmer-DeWitt 2012-05-15 12:00不久前，《纽约时报》报道，虽然通用电气（General Electric）在2011年整体利润高达142亿美元，但并未向联邦政府缴纳一分钱税款。调研公司YouGov在BrandIndex网站上发布的企业声誉得分显示，通用电气声誉随后遭受重创，在很长一段时间都处于下滑趋势。但苹果（Apple）则不同。...
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Superfish事件对联想的影响：人们会原谅和忘记它吗？
Brayden King 2015-03-10 12:00联想是全球最大个人电脑厂商，在消费者中的口碑一直颇为正面。实际上，企业信誉咨询机构Reputation Institute最近还将联想评为全球声誉最好的公司之一。而现在，联想的声誉遭到了冲击。消费者曾相信把数据放在联想电脑里很安全；现在，这种信任也受到了质疑。作为消费者，我们把自己交给公司，相信他们...
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过去一年危机不断，美国人却越发信任企业
Lance Lambert 2021-01-20 03:30图片来源：REPTRAK随着人们纷纷质疑美国当局对新冠疫情的反应，对政府，尤其是联邦政府的不信任情绪不断走高。企业的情况如何？过去一年里，各界要求企业采取行动保护员工和客户的健康，解决结构性的种族不平等问题。在1月6日的国会山群体事件之后，企业还要协助减少未来的暴力事件。看看在当选美国总统乔•拜登就...
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财富箴言——今日发声：杰夫•贝佐斯
《财富》（中文版） 2012-09-26 01:00A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.——杰夫•贝佐斯（Jeff Bezos，亚马逊网站创始人） ...
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财富箴言——今日发声：杰夫·贝佐斯
《财富》（中文版） 2013-06-20 01:00A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.——杰夫·贝佐斯（Jeff Bezos，美国亚马逊网站创始人） ...
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财富箴言——今日发声：高德思
《财富》（中文版） 2012-10-30 01:00Life is too short to risk your reputation, because sooner or later a bad reputation will catch up with you, and cost you dearly.——高德思（Thomas D. Gorman...
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6月3日财富箴言
《财富》(中文版) 2011-06-06 08:00We can afford to lose money -even a lot of money. But we can't afford to lose reputation -even a shred of reputation.——沃伦·巴菲特（Warren Baffett，美国伯克希尔－哈撒...
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商务英语：今日热词——肮脏业务（俚语）
《财富》（中文版） 2011-08-11 05:00今日单词：单词get-together中文释义聚会（名词，非正式）英文释义(noun, INFORMAL) A party; any planned social gathering.例句EXAMPLE: On Friday after work several colleagues are ha...
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How Warren Buffett manages his managers
财富中文网 2009-10-14 05:17By Patricia SellersWarren Buffett calls the CEOs who run his companies “All-Stars.”The world’s most renowned investor picks his managers practically a...
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Did Goldman sell its soul for measly $1B?
Colin Barr 2010-04-21 06:55Goldman Sachs has to be asking itself if it was all worth it.The Wall Street powerhouse made just $1.02 billion in fees by selling collateralized debt...
